Trial Revenue Projections - 5th year in operation

The following represents a possible scenario based on aggressive marketing and rapid growth. These figures are to demonstrate the economic viability of Photomatica and are not actual projections. All amounts in US dollars

Target Market Share - 5 percent of the annual global digital image market.

Current Market shares: GettyOne - 17%, Corbis - 7%

• Annual global digital image market - $1.5 billion
• 5 percent of global digital image market - $75 million
• Estimated average annual spending per registered Client - $300
• Number of Clients required to meet objective - 250,000
• Number of images purchased ($30 average) - 2.5 million
• Number of images on file to sell 2.5 million - 25 million
• Average number of images on file per photographer - 250
• Number of Photographers required to meet objective - 100,000
• Commissions from sales - $20 million (includes sales from Photographer websites)
• Revenue from Photographer system usage fees - $12 million
• Other revenue (Banner advertising, licensing, etc) - $1 million
• Total annual revenue - $33 million

Other Numbers

• Accrued Revenue (5 years) - $60 million
• Accrued Client Acquisition Costs ($100/client) - $25 million
• Accrued Operating Expenses (including start-up costs) $10 million